:root {
	--pb-ink: #121923;
	--pb-ink-soft: #202a37;
	--pb-red: #c61f2c;
	--pb-red-dark: #9e1420;
	--pb-red-soft: #f6e4e5;
	--pb-cream: #f5f1eb;
	--pb-paper: #fbfaf7;
	--pb-white: #ffffff;
	--pb-sage: #dfe6df;
	--pb-muted: #626a75;
	--pb-line: #dedbd5;
	--pb-radius-sm: 14px;
	--pb-radius: 24px;
	--pb-radius-lg: 36px;
	--pb-shadow: 0 24px 70px rgba(18, 25, 35, 0.11);
	--pb-container: 1180px;
	--pb-header-height: 86px;
}

*,
*::before,
*::after {
	box-sizing: border-box;
}

html {
	scroll-behavior: smooth;
	scroll-padding-top: calc(var(--pb-header-height) + 24px);
}

body {
	margin: 0;
	overflow-x: hidden;
	background: var(--pb-paper);
	color: var(--pb-ink);
	font-family: Inter, Aptos, "Segoe UI", system-ui, -apple-system, BlinkMacSystemFont, sans-serif;
	font-size: 16px;
	line-height: 1.65;
	-webkit-font-smoothing: antialiased;
	text-rendering: optimizeLegibility;
}

body.menu-is-open {
	overflow: hidden;
}

img {
	display: block;
	max-width: 100%;
	height: auto;
}

a {
	color: inherit;
	text-decoration-thickness: 0.08em;
	text-underline-offset: 0.18em;
}

button,
input,
textarea,
select {
	font: inherit;
}

button,
a {
	-webkit-tap-highlight-color: transparent;
}

::selection {
	background: var(--pb-red);
	color: var(--pb-white);
}

.container {
	width: min(calc(100% - 40px), var(--pb-container));
	margin-inline: auto;
}

.screen-reader-text {
	position: absolute;
	width: 1px;
	height: 1px;
	padding: 0;
	margin: -1px;
	overflow: hidden;
	clip: rect(0, 0, 0, 0);
	white-space: nowrap;
	border: 0;
}

.screen-reader-text:focus,
.skip-link:focus {
	z-index: 100000;
	top: 12px;
	left: 12px;
	width: auto;
	height: auto;
	padding: 12px 18px;
	overflow: visible;
	clip: auto;
	background: var(--pb-white);
	color: var(--pb-ink);
	border-radius: 8px;
	box-shadow: var(--pb-shadow);
}

.site-header {
	position: sticky;
	z-index: 1000;
	top: 0;
	height: var(--pb-header-height);
	border-bottom: 1px solid transparent;
	background: rgba(251, 250, 247, 0.9);
	-webkit-backdrop-filter: blur(18px);
	backdrop-filter: blur(18px);
	transition: border-color 180ms ease, box-shadow 180ms ease, background-color 180ms ease;
}

.site-header.is-scrolled {
	border-color: rgba(18, 25, 35, 0.09);
	background: rgba(255, 255, 255, 0.94);
	box-shadow: 0 10px 40px rgba(18, 25, 35, 0.06);
}

.site-header__inner {
	display: flex;
	align-items: center;
	justify-content: space-between;
	height: 100%;
	gap: 28px;
}

.site-brand {
	display: inline-flex;
	flex: 0 0 auto;
	align-items: center;
	text-decoration: none;
}

.site-brand__image {
	width: 216px;
	max-height: 46px;
	object-fit: contain;
	object-position: left center;
}

.navigation-panel {
	display: flex;
	align-items: center;
	gap: 30px;
}

.site-navigation__list,
.footer-menu {
	display: flex;
	align-items: center;
	gap: 28px;
	padding: 0;
	margin: 0;
	list-style: none;
}

.site-navigation__list a {
	position: relative;
	display: inline-block;
	color: #333c48;
	font-size: 0.91rem;
	font-weight: 650;
	text-decoration: none;
}

.site-navigation__list a::after {
	position: absolute;
	right: 0;
	bottom: -7px;
	left: 0;
	height: 2px;
	background: var(--pb-red);
	content: "";
	transform: scaleX(0);
	transform-origin: right;
	transition: transform 180ms ease;
}

.site-navigation__list a:hover::after,
.site-navigation__list a:focus-visible::after,
.site-navigation__list .current-menu-item > a::after {
	transform: scaleX(1);
	transform-origin: left;
}

.menu-toggle {
	display: none;
	width: 46px;
	height: 46px;
	padding: 12px 10px;
	border: 0;
	border-radius: 50%;
	background: var(--pb-ink);
	cursor: pointer;
}

.menu-toggle span:not(.screen-reader-text) {
	display: block;
	width: 22px;
	height: 2px;
	margin: 4px auto;
	background: var(--pb-white);
	transition: transform 180ms ease, opacity 180ms ease;
}

.menu-toggle[aria-expanded="true"] span:nth-of-type(1) {
	transform: translateY(6px) rotate(45deg);
}

.menu-toggle[aria-expanded="true"] span:nth-of-type(2) {
	opacity: 0;
}

.menu-toggle[aria-expanded="true"] span:nth-of-type(3) {
	transform: translateY(-6px) rotate(-45deg);
}

.button,
.wp-block-button__link,
button[type="submit"],
input[type="submit"] {
	display: inline-flex;
	align-items: center;
	justify-content: center;
	gap: 10px;
	min-height: 52px;
	padding: 14px 24px;
	border: 1px solid var(--pb-red);
	border-radius: 999px;
	background: var(--pb-red);
	color: var(--pb-white);
	font-weight: 750;
	line-height: 1.2;
	text-decoration: none;
	cursor: pointer;
	box-shadow: 0 10px 26px rgba(198, 31, 44, 0.18);
	transition: transform 180ms ease, background-color 180ms ease, border-color 180ms ease, box-shadow 180ms ease;
}

.button:hover,
.button:focus-visible,
.wp-block-button__link:hover,
button[type="submit"]:hover,
input[type="submit"]:hover {
	border-color: var(--pb-red-dark);
	background: var(--pb-red-dark);
	color: var(--pb-white);
	transform: translateY(-2px);
	box-shadow: 0 14px 32px rgba(158, 20, 32, 0.25);
}

.button--small {
	min-height: 44px;
	padding: 11px 19px;
	font-size: 0.86rem;
}

.button--light {
	border-color: var(--pb-white);
	background: var(--pb-white);
	color: var(--pb-ink);
	box-shadow: none;
}

.button--light:hover,
.button--light:focus-visible {
	border-color: var(--pb-red);
	background: var(--pb-red);
	color: var(--pb-white);
}

.text-link {
	display: inline-flex;
	align-items: center;
	gap: 7px;
	color: var(--pb-ink);
	font-weight: 750;
	text-decoration: none;
}

.text-link span {
	transition: transform 180ms ease;
}

.text-link:hover span,
.text-link:focus-visible span {
	transform: translate(2px, -2px);
}

.hero {
	position: relative;
	min-height: calc(100svh - var(--pb-header-height));
	padding: clamp(50px, 7vw, 92px) 0 78px;
	overflow: hidden;
	background:
		radial-gradient(circle at 78% 20%, rgba(198, 31, 44, 0.1), transparent 26%),
		radial-gradient(circle at 8% 80%, rgba(142, 164, 144, 0.13), transparent 28%),
		var(--pb-paper);
}

.hero::before {
	position: absolute;
	inset: 0;
	opacity: 0.26;
	background-image:
		linear-gradient(rgba(18, 25, 35, 0.035) 1px, transparent 1px),
		linear-gradient(90deg, rgba(18, 25, 35, 0.035) 1px, transparent 1px);
	background-size: 72px 72px;
	content: "";
	mask-image: linear-gradient(to right, #000, transparent 75%);
}

.hero__grid {
	position: relative;
	display: grid;
	grid-template-columns: minmax(0, 1.03fr) minmax(400px, 0.82fr);
	align-items: center;
	gap: clamp(50px, 7vw, 96px);
}

.hero__content {
	position: relative;
	z-index: 2;
}

.eyebrow {
	display: flex;
	align-items: center;
	gap: 10px;
	margin: 0 0 18px;
	color: var(--pb-red);
	font-size: 0.78rem;
	font-weight: 800;
	letter-spacing: 0.13em;
	text-transform: uppercase;
}

.eyebrow > span {
	width: 7px;
	height: 7px;
	border-radius: 50%;
	background: currentColor;
	box-shadow: 0 0 0 5px rgba(198, 31, 44, 0.12);
}

.eyebrow--light {
	color: #f6bdc2;
}

.hero h1 {
	max-width: 760px;
	margin: 0;
	color: var(--pb-ink);
	font-size: clamp(3.65rem, 7.2vw, 6.45rem);
	font-weight: 830;
	letter-spacing: -0.066em;
	line-height: 0.91;
	text-wrap: balance;
}

.hero h1 em {
	display: block;
	color: var(--pb-red);
	font-style: normal;
}

.hero__lead {
	max-width: 650px;
	margin: 32px 0 0;
	color: #4f5864;
	font-size: clamp(1.16rem, 1.8vw, 1.45rem);
	line-height: 1.55;
	text-wrap: pretty;
}

.hero__actions {
	display: flex;
	align-items: center;
	gap: 28px;
	margin-top: 36px;
}

.hero__principles {
	display: grid;
	grid-template-columns: repeat(3, 1fr);
	gap: 0;
	max-width: 670px;
	margin-top: clamp(48px, 7vw, 78px);
	padding-top: 24px;
	border-top: 1px solid var(--pb-line);
}

.hero__principles > div {
	padding-right: 18px;
}

.hero__principles > div + div {
	padding-left: 20px;
	border-left: 1px solid var(--pb-line);
}

.hero__principles strong,
.hero__principles span {
	display: block;
}

.hero__principles strong {
	font-size: 0.9rem;
}

.hero__principles span {
	margin-top: 3px;
	color: var(--pb-muted);
	font-size: 0.76rem;
}

.hero__media {
	position: relative;
	justify-self: end;
	width: min(100%, 510px);
}

.hero__image-wrap {
	position: relative;
	z-index: 1;
	aspect-ratio: 0.8;
	overflow: hidden;
	border-radius: 48% 48% 28px 28px;
	background: var(--pb-sage);
	box-shadow: var(--pb-shadow);
}

.hero__image-wrap::after {
	position: absolute;
	inset: 0;
	border: 1px solid rgba(255, 255, 255, 0.45);
	border-radius: inherit;
	content: "";
}

.hero__image-wrap img {
	width: 100%;
	height: 100%;
	object-fit: cover;
	object-position: 52% center;
}

.hero__note {
	position: absolute;
	z-index: 3;
	right: -34px;
	bottom: 32px;
	display: flex;
	width: min(290px, 72%);
	padding: 22px 24px;
	flex-direction: column;
	border: 1px solid rgba(255, 255, 255, 0.8);
	border-radius: 18px;
	background: rgba(255, 255, 255, 0.94);
	box-shadow: 0 20px 54px rgba(18, 25, 35, 0.2);
	-webkit-backdrop-filter: blur(12px);
	backdrop-filter: blur(12px);
}

.hero__note-kicker {
	color: var(--pb-red);
	font-size: 0.69rem;
	font-weight: 800;
	letter-spacing: 0.11em;
	text-transform: uppercase;
}

.hero__note strong {
	margin-top: 3px;
	font-size: 1.12rem;
}

.hero__note > span:last-child {
	margin-top: 1px;
	color: var(--pb-muted);
	font-size: 0.78rem;
}

.hero__mark {
	position: absolute;
	z-index: 2;
	top: 52px;
	left: -44px;
	display: grid;
	width: 94px;
	height: 94px;
	place-items: center;
	border-radius: 50%;
	background: var(--pb-red);
	box-shadow: 0 16px 34px rgba(198, 31, 44, 0.27);
}

.hero__mark svg {
	width: 62px;
	height: 62px;
	fill: none;
	stroke: var(--pb-white);
	stroke-linecap: round;
	stroke-linejoin: round;
	stroke-width: 5;
}

.promise-bar {
	position: relative;
	z-index: 2;
	padding: 28px 0;
	background: var(--pb-ink);
	color: var(--pb-white);
}

.promise-bar__grid {
	display: grid;
	grid-template-columns: 0.95fr repeat(3, 1fr);
	align-items: center;
	gap: 0;
}

.promise-bar__grid > p {
	max-width: 180px;
	margin: 0;
	color: #b9c0c8;
	font-size: 0.76rem;
	font-weight: 750;
	letter-spacing: 0.1em;
	line-height: 1.4;
	text-transform: uppercase;
}

.promise-item {
	display: flex;
	align-items: center;
	gap: 14px;
	min-height: 48px;
	padding: 0 22px;
	border-left: 1px solid rgba(255, 255, 255, 0.15);
	color: #c6cbd1;
	font-size: 0.78rem;
	line-height: 1.4;
}

.promise-item strong {
	display: block;
	color: var(--pb-white);
	font-size: 0.87rem;
}

.promise-icon {
	display: grid;
	flex: 0 0 auto;
	width: 36px;
	height: 36px;
	place-items: center;
	border: 1px solid rgba(246, 189, 194, 0.45);
	border-radius: 50%;
	color: #f6bdc2;
	font-size: 0.66rem;
	font-weight: 800;
}

.section {
	padding: clamp(82px, 10vw, 132px) 0;
}

.section-heading {
	max-width: 760px;
	margin-bottom: clamp(42px, 6vw, 64px);
}

.section-heading--split {
	display: grid;
	grid-template-columns: 1.2fr 0.72fr;
	align-items: end;
	max-width: none;
	gap: clamp(40px, 8vw, 120px);
}

.section-heading h2,
.movement__copy h2,
.faq__intro h2,
.final-cta h2,
.archive-header h1,
.entry-title,
.not-found h1 {
	margin: 0;
	font-size: clamp(2.45rem, 5.2vw, 4.65rem);
	font-weight: 810;
	letter-spacing: -0.052em;
	line-height: 1.01;
	text-wrap: balance;
}

.section-heading--split > p {
	margin: 0 0 5px;
	color: var(--pb-muted);
	font-size: 1.06rem;
	line-height: 1.7;
}

.reason-grid {
	display: grid;
	grid-template-columns: repeat(3, 1fr);
	gap: 18px;
}

.reason-card {
	position: relative;
	min-height: 370px;
	padding: 34px 32px;
	overflow: hidden;
	border: 1px solid var(--pb-line);
	border-radius: var(--pb-radius);
	background: var(--pb-white);
	transition: transform 180ms ease, box-shadow 180ms ease, border-color 180ms ease;
}

.reason-card:hover {
	z-index: 2;
	border-color: transparent;
	box-shadow: var(--pb-shadow);
	transform: translateY(-7px);
}

.reason-card--red {
	border-color: var(--pb-red);
	background: var(--pb-red);
	color: var(--pb-white);
}

.reason-card__number {
	display: block;
	color: #626a75;
	font-size: 0.72rem;
	font-weight: 800;
	letter-spacing: 0.12em;
}

.reason-card--red .reason-card__number {
	color: #fff2f3;
}

.reason-card__icon {
	display: grid;
	width: 76px;
	height: 76px;
	margin-top: 48px;
	place-items: center;
	border-radius: 50%;
	background: var(--pb-cream);
	color: var(--pb-red);
}

.reason-card--red .reason-card__icon {
	background: rgba(255, 255, 255, 0.14);
	color: var(--pb-white);
}

.reason-card__icon svg {
	width: 40px;
	height: 40px;
	fill: none;
	stroke: currentColor;
	stroke-linecap: round;
	stroke-linejoin: round;
	stroke-width: 1.7;
}

.reason-card h3 {
	margin: 34px 0 11px;
	font-size: 1.38rem;
	letter-spacing: -0.025em;
	line-height: 1.2;
}

.reason-card p {
	margin: 0;
	color: var(--pb-muted);
	font-size: 0.93rem;
}

.reason-card--red p {
	color: #f8dfe2;
}

.product-concept {
	position: relative;
	overflow: hidden;
	background: var(--pb-ink);
	color: var(--pb-white);
}

.product-concept::before {
	position: absolute;
	top: -240px;
	right: -180px;
	width: 640px;
	height: 640px;
	border: 1px solid rgba(255, 255, 255, 0.07);
	border-radius: 50%;
	content: "";
}

.product-concept__grid {
	position: relative;
	display: grid;
	grid-template-columns: minmax(0, 0.94fr) minmax(0, 1fr);
	align-items: center;
	gap: clamp(64px, 9vw, 120px);
}

.concept-visual {
	position: relative;
	display: grid;
	min-height: 670px;
	place-items: center;
	border: 1px solid rgba(255, 255, 255, 0.12);
	border-radius: var(--pb-radius-lg);
	background:
		radial-gradient(circle at center, rgba(198, 31, 44, 0.25), transparent 40%),
		linear-gradient(145deg, #202a37, #10161f);
}

.concept-visual::before {
	position: absolute;
	inset: 24px;
	border: 1px dashed rgba(255, 255, 255, 0.1);
	border-radius: 26px;
	content: "";
}

.concept-orbit {
	position: absolute;
	border: 1px solid rgba(255, 255, 255, 0.12);
	border-radius: 50%;
}

.concept-orbit--one {
	width: 420px;
	height: 420px;
}

.concept-orbit--two {
	width: 530px;
	height: 530px;
}

.concept-pack {
	position: relative;
	z-index: 2;
	display: flex;
	width: min(310px, 70%);
	aspect-ratio: 0.7;
	padding: 34px 30px 30px;
	flex-direction: column;
	align-items: center;
	border-radius: 18px 18px 36px 36px;
	background:
		linear-gradient(155deg, transparent 18%, rgba(18, 25, 35, 0.05) 18.3%, transparent 19%),
		var(--pb-cream);
	color: var(--pb-ink);
	box-shadow: 0 30px 70px rgba(0, 0, 0, 0.35);
	transform: rotate(-3deg);
}

.concept-pack::before {
	position: absolute;
	top: 12px;
	right: 14px;
	left: 14px;
	height: 2px;
	background: #d7d1c8;
	content: "";
}

.concept-pack__label {
	align-self: flex-start;
	padding: 5px 9px;
	border: 1px solid #c7c0b7;
	border-radius: 999px;
	color: #6b6e73;
	font-size: 0.55rem;
	font-weight: 800;
	letter-spacing: 0.08em;
	text-transform: uppercase;
}

.concept-pack img {
	width: 82%;
	height: auto;
	margin-top: 64px;
}

.concept-pack strong {
	margin-top: 28px;
	color: var(--pb-red);
	font-size: clamp(2.6rem, 5vw, 4rem);
	font-weight: 900;
	letter-spacing: -0.07em;
	line-height: 1;
}

.concept-pack__flavour {
	margin-top: 13px;
	padding: 6px 16px;
	border-radius: 999px;
	background: #3b2823;
	color: var(--pb-white);
	font-size: 0.69rem;
	font-weight: 750;
	letter-spacing: 0.1em;
	text-transform: uppercase;
}

.concept-pack small {
	margin-top: auto;
	color: #727980;
	font-size: 0.57rem;
	letter-spacing: 0.05em;
	text-transform: uppercase;
}

.concept-caption {
	position: absolute;
	z-index: 3;
	right: 26px;
	bottom: 28px;
	display: flex;
	align-items: flex-start;
	gap: 13px;
	padding: 15px 18px;
	border-radius: 14px;
	background: rgba(18, 25, 35, 0.72);
	-webkit-backdrop-filter: blur(10px);
	backdrop-filter: blur(10px);
}

.concept-caption span {
	color: #f6bdc2;
	font-size: 0.65rem;
	font-weight: 800;
}

.concept-caption p {
	margin: 0;
	color: #e5e9ed;
	font-size: 0.72rem;
	line-height: 1.45;
}

.concept-copy h2 {
	margin: 0;
	color: var(--pb-white);
	font-size: clamp(2.7rem, 5.4vw, 5rem);
	font-weight: 810;
	letter-spacing: -0.056em;
	line-height: 0.98;
	text-wrap: balance;
}

.concept-copy__lead {
	margin: 27px 0 0;
	color: #c2c8ce;
	font-size: 1.08rem;
	line-height: 1.75;
}

.mini-heading {
	margin: 36px 0 14px;
	color: #8f98a2;
	font-size: 0.69rem;
	font-weight: 800;
	letter-spacing: 0.12em;
	text-transform: uppercase;
}

.concept-features {
	display: grid;
	grid-template-columns: repeat(2, minmax(0, 1fr));
	gap: 12px 24px;
	padding: 0;
	margin: 0;
	list-style: none;
}

.concept-features li {
	display: flex;
	align-items: flex-start;
	gap: 10px;
	color: #ecedef;
	font-size: 0.86rem;
	line-height: 1.5;
}

.concept-features li span {
	display: grid;
	flex: 0 0 auto;
	width: 20px;
	height: 20px;
	margin-top: 1px;
	place-items: center;
	border-radius: 50%;
	background: rgba(198, 31, 44, 0.25);
	color: #f6bdc2;
	font-size: 0.66rem;
}

.concept-disclaimer {
	margin: 30px 0;
	padding: 17px 19px;
	border-left: 3px solid var(--pb-red);
	background: rgba(255, 255, 255, 0.06);
	color: #aeb5bc;
	font-size: 0.79rem;
	line-height: 1.55;
}

.concept-disclaimer strong {
	color: var(--pb-white);
}

.process {
	background: var(--pb-cream);
}

.process-list {
	display: grid;
	grid-template-columns: repeat(4, 1fr);
	padding: 0;
	margin: 0;
	counter-reset: steps;
	list-style: none;
}

.process-list li {
	position: relative;
	min-height: 280px;
	padding: 28px 26px 22px;
	border-top: 1px solid #cfc9c0;
	border-bottom: 1px solid #cfc9c0;
}

.process-list li + li {
	border-left: 1px solid #cfc9c0;
}

.process-list li > span {
	display: grid;
	width: 44px;
	height: 44px;
	place-items: center;
	border: 1px solid #cfc9c0;
	border-radius: 50%;
	color: var(--pb-red);
	font-size: 0.67rem;
	font-weight: 800;
}

.process-list li > div {
	margin-top: 70px;
}

.process-list h3 {
	margin: 0 0 10px;
	font-size: 1.12rem;
	letter-spacing: -0.02em;
}

.process-list p {
	margin: 0;
	color: var(--pb-muted);
	font-size: 0.84rem;
	line-height: 1.65;
}

.movement {
	background: var(--pb-white);
}

.movement__grid {
	display: grid;
	grid-template-columns: minmax(360px, 0.78fr) minmax(0, 1fr);
	align-items: center;
	gap: clamp(62px, 9vw, 130px);
}

.movement__image {
	position: relative;
}

.movement__image::before {
	position: absolute;
	z-index: 0;
	top: -24px;
	right: -24px;
	width: 64%;
	height: 62%;
	border-radius: 28px;
	background: var(--pb-red);
	content: "";
}

.movement__image img {
	position: relative;
	z-index: 1;
	width: 100%;
	aspect-ratio: 0.8;
	border-radius: var(--pb-radius);
	object-fit: cover;
	filter: contrast(1.02);
}

.movement__image > span {
	position: absolute;
	z-index: 2;
	right: -14px;
	bottom: 30px;
	padding: 10px 14px;
	border-radius: 999px;
	background: var(--pb-white);
	color: var(--pb-ink);
	font-size: 0.63rem;
	font-weight: 800;
	letter-spacing: 0.09em;
	text-transform: uppercase;
	box-shadow: 0 12px 32px rgba(18, 25, 35, 0.16);
}

.movement__copy {
	max-width: 600px;
}

.movement__lead {
	margin: 28px 0 0;
	color: var(--pb-muted);
	font-size: 1.13rem;
	line-height: 1.75;
}

.movement blockquote {
	position: relative;
	margin: 38px 0 0;
	padding: 0 0 0 34px;
	border-left: 3px solid var(--pb-red);
	color: #303945;
	font-size: 1.2rem;
	font-weight: 650;
	line-height: 1.6;
}

.advice {
	background: var(--pb-paper);
}

.post-grid,
.topic-grid {
	display: grid;
	grid-template-columns: repeat(3, 1fr);
	gap: 22px;
}

.post-grid--count-1 {
	grid-template-columns: minmax(0, 920px);
}

.post-grid--count-1 .post-card {
	display: grid;
	grid-template-columns: minmax(0, 0.95fr) minmax(0, 1.05fr);
}

.post-grid--count-1 .post-card__image {
	min-height: 360px;
	aspect-ratio: auto;
}

.post-grid--count-2 {
	grid-template-columns: repeat(2, minmax(0, 1fr));
	max-width: 920px;
}

.post-card,
.topic-card {
	overflow: hidden;
	border: 1px solid var(--pb-line);
	border-radius: var(--pb-radius);
	background: var(--pb-white);
}

.post-card {
	display: flex;
	flex-direction: column;
}

.post-card__image {
	display: block;
	aspect-ratio: 1.45;
	overflow: hidden;
	background: var(--pb-ink);
	text-decoration: none;
}

.post-card__image img {
	width: 100%;
	height: 100%;
	object-fit: cover;
	transition: transform 280ms ease;
}

.post-card:hover .post-card__image img {
	transform: scale(1.035);
}

.post-card__placeholder {
	display: grid;
	width: 100%;
	height: 100%;
	place-items: center;
	background:
		radial-gradient(circle at 70% 30%, rgba(198, 31, 44, 0.55), transparent 30%),
		var(--pb-ink);
	color: var(--pb-white);
	font-size: 3.4rem;
	font-weight: 900;
	letter-spacing: -0.08em;
}

.post-card__body {
	display: flex;
	padding: 26px;
	flex: 1 1 auto;
	flex-direction: column;
}

.post-card__meta,
.topic-card > span {
	margin: 0 0 12px;
	color: var(--pb-red);
	font-size: 0.67rem;
	font-weight: 800;
	letter-spacing: 0.1em;
	text-transform: uppercase;
}

.post-card h2,
.post-card h3,
.topic-card h3 {
	margin: 0;
	font-size: 1.35rem;
	letter-spacing: -0.03em;
	line-height: 1.25;
}

.post-card h2 a,
.post-card h3 a {
	text-decoration: none;
}

.post-card p:not(.post-card__meta),
.topic-card p {
	margin: 15px 0 22px;
	color: var(--pb-muted);
	font-size: 0.88rem;
}

.post-card .text-link {
	margin-top: auto;
	font-size: 0.83rem;
}

.topic-card {
	position: relative;
	min-height: 300px;
	padding: 30px;
	transition: transform 180ms ease, box-shadow 180ms ease;
}

.topic-card::after {
	position: absolute;
	right: 28px;
	bottom: 28px;
	width: 40px;
	height: 3px;
	background: var(--pb-red);
	content: "";
}

.topic-card:hover {
	box-shadow: var(--pb-shadow);
	transform: translateY(-6px);
}

.faq {
	border-top: 1px solid var(--pb-line);
	background: var(--pb-white);
}

.faq__grid {
	display: grid;
	grid-template-columns: 0.66fr 1fr;
	align-items: start;
	gap: clamp(60px, 10vw, 140px);
}

.faq__intro {
	position: sticky;
	top: calc(var(--pb-header-height) + 36px);
}

.faq__intro > p:last-child {
	max-width: 360px;
	margin: 24px 0 0;
	color: var(--pb-muted);
}

.faq__list details {
	border-bottom: 1px solid var(--pb-line);
}

.faq__list details:first-child {
	border-top: 1px solid var(--pb-line);
}

.faq__list summary {
	position: relative;
	padding: 28px 54px 28px 0;
	font-size: 1.08rem;
	font-weight: 750;
	line-height: 1.45;
	list-style: none;
	cursor: pointer;
}

.faq__list summary::-webkit-details-marker {
	display: none;
}

.faq__list summary span,
.faq__list summary span::after {
	position: absolute;
	top: 50%;
	right: 4px;
	width: 18px;
	height: 2px;
	background: var(--pb-red);
	content: "";
	transform: translateY(-50%);
	transition: transform 180ms ease;
}

.faq__list summary span::after {
	top: 0;
	right: 0;
	transform: rotate(90deg);
}

.faq__list details[open] summary span::after {
	transform: rotate(0deg);
}

.faq__list details p {
	max-width: 670px;
	padding: 0 54px 28px 0;
	margin: -7px 0 0;
	color: var(--pb-muted);
}

.final-cta {
	padding: clamp(70px, 9vw, 112px) 0;
	background: var(--pb-red);
	color: var(--pb-white);
}

.final-cta__inner {
	display: grid;
	grid-template-columns: minmax(0, 1fr) auto;
	align-items: end;
	gap: 60px;
}

.final-cta h2 {
	max-width: 790px;
	color: var(--pb-white);
	font-size: clamp(2.5rem, 5vw, 4.5rem);
}

.final-cta .eyebrow--light {
	color: #fff2f3;
}

.site-footer {
	padding: 76px 0 24px;
	background: #0d131b;
	color: var(--pb-white);
}

.site-footer__top {
	display: grid;
	grid-template-columns: 1.2fr 0.55fr 0.8fr;
	gap: clamp(50px, 8vw, 110px);
	padding-bottom: 62px;
}

.site-brand--footer {
	display: inline-flex;
	padding: 10px 14px;
	border-radius: 9px;
	background: var(--pb-white);
}

.site-brand--footer .site-brand__image {
	width: 205px;
}

.site-footer__brand p {
	max-width: 420px;
	margin: 24px 0 0;
	color: #9da6b0;
	font-size: 0.91rem;
}

.footer-heading {
	margin: 0 0 21px;
	color: #7f8993;
	font-size: 0.67rem;
	font-weight: 800;
	letter-spacing: 0.12em;
	text-transform: uppercase;
}

.footer-menu {
	align-items: flex-start;
	flex-direction: column;
	gap: 10px;
}

.footer-menu a {
	color: #dce0e4;
	font-size: 0.87rem;
	text-decoration: none;
}

.footer-menu a:hover,
.footer-menu a:focus-visible {
	color: var(--pb-white);
	text-decoration: underline;
}

.site-footer__contact > p:not(.footer-heading) {
	margin: 0 0 20px;
	color: #a6aeb6;
	font-size: 0.88rem;
}

.footer-contact-link {
	display: inline-flex;
	align-items: center;
	gap: 8px;
	color: var(--pb-white);
	font-weight: 750;
	text-decoration: none;
}

.site-footer__bottom {
	display: flex;
	align-items: center;
	justify-content: space-between;
	gap: 28px;
	padding-top: 23px;
	border-top: 1px solid rgba(255, 255, 255, 0.11);
	color: #7d8790;
	font-size: 0.69rem;
}

.site-footer__bottom p {
	margin: 0;
}

.site-footer__bottom a {
	color: #aeb5bc;
}

.site-main {
	min-height: 60vh;
}

.content-shell,
.entry-shell {
	padding-top: clamp(68px, 9vw, 112px);
	padding-bottom: clamp(80px, 10vw, 132px);
}

.archive-header,
.entry-header {
	max-width: 900px;
	margin-bottom: 56px;
}

.archive-description,
.entry-meta {
	margin-top: 22px;
	color: var(--pb-muted);
}

.entry-meta {
	display: flex;
	align-items: center;
	gap: 10px;
	font-size: 0.82rem;
}

.entry-featured {
	max-width: 1040px;
	margin: 0 auto 64px;
}

.entry-featured img {
	width: 100%;
	border-radius: var(--pb-radius);
}

.entry-content {
	max-width: 760px;
	margin-inline: auto;
	font-size: 1.04rem;
}

.entry-content > * + * {
	margin-top: 1.5em;
}

.entry-content h2,
.entry-content h3,
.entry-content h4 {
	margin-top: 1.7em;
	letter-spacing: -0.03em;
	line-height: 1.18;
}

.entry-content h2 {
	font-size: clamp(2rem, 4vw, 2.9rem);
}

.entry-content h3 {
	font-size: clamp(1.5rem, 3vw, 2rem);
}

.entry-content a {
	color: var(--pb-red-dark);
}

.entry-content blockquote {
	padding: 6px 0 6px 28px;
	border-left: 3px solid var(--pb-red);
	margin-right: 0;
	margin-left: 0;
	color: #333c48;
	font-size: 1.2rem;
}

.entry-content img {
	border-radius: var(--pb-radius-sm);
}

.entry-footer,
.post-navigation,
.comments-area {
	max-width: 760px;
	margin: 42px auto 0;
}

.post-navigation .nav-links {
	display: grid;
	grid-template-columns: repeat(2, 1fr);
	gap: 20px;
}

.post-navigation a {
	display: block;
	padding: 24px;
	border: 1px solid var(--pb-line);
	border-radius: var(--pb-radius-sm);
	background: var(--pb-white);
	text-decoration: none;
}

.nav-next {
	text-align: right;
}

.comments-area {
	padding: 42px 0;
}

.comment-list {
	padding: 0;
	list-style: none;
}

.comment-list .comment-body {
	padding: 22px 0;
	border-bottom: 1px solid var(--pb-line);
}

input[type="text"],
input[type="email"],
input[type="url"],
input[type="search"],
input[type="password"],
input[type="number"],
textarea,
select {
	width: 100%;
	padding: 13px 15px;
	border: 1px solid #cfcac3;
	border-radius: 10px;
	background: var(--pb-white);
	color: var(--pb-ink);
}

input:focus,
textarea:focus,
select:focus {
	border-color: var(--pb-red);
	outline: 3px solid rgba(198, 31, 44, 0.12);
}

.content-none,
.not-found {
	padding-top: 110px;
	padding-bottom: 130px;
	text-align: center;
}

.content-none p,
.not-found > p:not(.eyebrow):not(.not-found__code) {
	max-width: 560px;
	margin: 20px auto 30px;
	color: var(--pb-muted);
}

.not-found .eyebrow {
	justify-content: center;
}

.not-found__code {
	margin: 0;
	color: var(--pb-red-soft);
	font-size: clamp(7rem, 22vw, 18rem);
	font-weight: 900;
	letter-spacing: -0.09em;
	line-height: 0.8;
}

.navigation.pagination {
	margin-top: 44px;
}

.nav-links {
	display: flex;
	gap: 8px;
}

.page-numbers {
	display: grid;
	min-width: 42px;
	height: 42px;
	padding: 0 10px;
	place-items: center;
	border: 1px solid var(--pb-line);
	border-radius: 50%;
	background: var(--pb-white);
	text-decoration: none;
}

.page-numbers.current,
.page-numbers:hover {
	border-color: var(--pb-red);
	background: var(--pb-red);
	color: var(--pb-white);
}

/* Future WooCommerce styling. */
.woocommerce-main {
	background: var(--pb-paper);
}

.woocommerce .woocommerce-breadcrumb {
	margin-bottom: 28px;
	color: var(--pb-muted);
	font-size: 0.78rem;
}

.woocommerce ul.products {
	display: grid;
	grid-template-columns: repeat(3, minmax(0, 1fr));
	gap: 24px;
}

.woocommerce ul.products::before,
.woocommerce ul.products::after {
	display: none;
}

.woocommerce ul.products li.product {
	float: none;
	width: auto;
	padding: 20px;
	margin: 0;
	border: 1px solid var(--pb-line);
	border-radius: var(--pb-radius);
	background: var(--pb-white);
}

.woocommerce ul.products li.product a img {
	border-radius: var(--pb-radius-sm);
}

.woocommerce ul.products li.product .woocommerce-loop-product__title {
	color: var(--pb-ink);
	font-size: 1.12rem;
}

.woocommerce ul.products li.product .price {
	color: var(--pb-red);
	font-weight: 800;
}

.woocommerce a.button,
.woocommerce button.button,
.woocommerce input.button {
	border-radius: 999px;
	background: var(--pb-red);
	color: var(--pb-white);
}

.woocommerce div.product div.images img {
	border-radius: var(--pb-radius);
}

.woocommerce div.product .product_title {
	font-size: clamp(2.2rem, 5vw, 4rem);
	letter-spacing: -0.05em;
}

@media (max-width: 1100px) {
	.site-navigation__list {
		gap: 20px;
	}

	.header-cta {
		display: none;
	}

	.hero__grid {
		grid-template-columns: minmax(0, 1fr) minmax(340px, 0.72fr);
		gap: 48px;
	}

	.hero h1 {
		font-size: clamp(3.4rem, 7vw, 5.5rem);
	}

	.hero__note {
		right: -10px;
	}

	.promise-bar__grid {
		grid-template-columns: 0.75fr repeat(3, 1fr);
	}

	.promise-item {
		padding: 0 14px;
	}

	.concept-visual {
		min-height: 610px;
	}
}

@media (max-width: 900px) {
	:root {
		--pb-header-height: 74px;
	}

	.site-header,
	.site-header.is-scrolled {
		background: var(--pb-paper);
		-webkit-backdrop-filter: none;
		backdrop-filter: none;
	}

	.container {
		width: min(calc(100% - 32px), var(--pb-container));
	}

	.site-brand__image {
		width: 185px;
	}

	.site-header__inner > .site-brand {
		position: relative;
		z-index: 1003;
	}

	.menu-toggle {
		position: fixed;
		z-index: 1004;
		top: 14px;
		right: 16px;
		display: block;
	}

	.navigation-panel {
		position: fixed;
		z-index: 1002;
		inset: 0;
		display: flex;
		padding: 110px 24px 40px;
		align-items: stretch;
		flex-direction: column;
		gap: 34px;
		overflow-y: auto;
		visibility: hidden;
		background: var(--pb-paper);
		opacity: 0;
		overscroll-behavior: contain;
		transform: translateY(-10px);
		transition: opacity 180ms ease, transform 180ms ease, visibility 180ms ease;
	}

	.navigation-panel.is-open {
		visibility: visible;
		opacity: 1;
		transform: translateY(0);
	}

	.site-navigation__list {
		align-items: stretch;
		flex-direction: column;
		gap: 0;
	}

	.site-navigation__list li {
		border-bottom: 1px solid var(--pb-line);
	}

	.site-navigation__list a {
		display: block;
		padding: 15px 0;
		font-size: clamp(1.3rem, 5vw, 2rem);
		font-weight: 760;
		letter-spacing: -0.03em;
	}

	.site-navigation__list a::after {
		display: none;
	}

	.header-cta {
		display: inline-flex;
		align-self: flex-start;
		max-width: 100%;
		white-space: nowrap;
	}

	.hero {
		min-height: auto;
		padding-top: 48px;
	}

	.hero__grid {
		grid-template-columns: 1fr;
	}

	.hero h1 {
		max-width: 720px;
		font-size: clamp(3.5rem, 11vw, 6rem);
	}

	.hero__media {
		justify-self: center;
		width: min(82%, 520px);
	}

	.hero__mark {
		left: -30px;
	}

	.promise-bar__grid {
		grid-template-columns: repeat(3, 1fr);
	}

	.promise-bar__grid > p {
		grid-column: 1 / -1;
		max-width: none;
		margin-bottom: 18px;
	}

	.promise-item:first-of-type {
		padding-left: 0;
		border-left: 0;
	}

	.section-heading--split {
		grid-template-columns: 1fr;
		gap: 24px;
	}

	.section-heading--split > p {
		max-width: 650px;
	}

	.reason-grid {
		grid-template-columns: 1fr;
	}

	.reason-card {
		display: grid;
		min-height: auto;
		padding: 28px;
		grid-template-columns: auto 1fr;
		gap: 0 24px;
	}

	.reason-card__number {
		grid-column: 1 / -1;
	}

	.reason-card__icon {
		grid-row: 2 / span 2;
		margin-top: 34px;
	}

	.reason-card h3 {
		margin-top: 36px;
	}

	.product-concept__grid,
	.movement__grid {
		grid-template-columns: 1fr;
	}

	.concept-visual {
		width: min(100%, 600px);
		margin-inline: auto;
	}

	.concept-copy {
		max-width: 720px;
	}

	.process-list {
		grid-template-columns: repeat(2, 1fr);
	}

	.process-list li:nth-child(3) {
		border-left: 0;
	}

	.process-list li > div {
		margin-top: 48px;
	}

	.movement__image {
		width: min(82%, 520px);
		margin-inline: auto;
	}

	.movement__copy {
		max-width: 720px;
	}

	.post-grid,
	.topic-grid {
		grid-template-columns: repeat(2, 1fr);
	}

	.post-grid--count-1 {
		grid-template-columns: 1fr;
	}

	.faq__grid {
		grid-template-columns: 1fr;
		gap: 40px;
	}

	.faq__intro {
		position: static;
	}

	.final-cta__inner {
		grid-template-columns: 1fr;
		align-items: start;
		gap: 34px;
	}

	.site-footer__top {
		grid-template-columns: 1fr 1fr;
	}

	.site-footer__brand {
		grid-column: 1 / -1;
	}

	.site-footer__bottom {
		align-items: flex-start;
		flex-direction: column;
		gap: 8px;
	}

	.woocommerce ul.products {
		grid-template-columns: repeat(2, minmax(0, 1fr));
	}
}

@media (max-width: 620px) {
	.container {
		width: min(calc(100% - 28px), var(--pb-container));
	}

	.site-brand__image {
		width: 164px;
	}

	.hero {
		padding: 40px 0 58px;
	}

	.hero h1 {
		font-size: clamp(3.15rem, 16.5vw, 5.2rem);
	}

	.hero__lead {
		margin-top: 24px;
		font-size: 1.08rem;
	}

	.hero__actions {
		align-items: flex-start;
		flex-direction: column;
		gap: 18px;
		margin-top: 29px;
	}

	.hero__principles {
		grid-template-columns: 1fr;
		margin-top: 48px;
	}

	.hero__principles > div {
		padding: 11px 0;
	}

	.hero__principles > div + div {
		padding-left: 0;
		border-top: 1px solid var(--pb-line);
		border-left: 0;
	}

	.hero__media {
		width: 92%;
	}

	.hero__image-wrap {
		border-radius: 44% 44% 22px 22px;
	}

	.hero__mark {
		top: 36px;
		left: -20px;
		width: 72px;
		height: 72px;
	}

	.hero__mark svg {
		width: 48px;
		height: 48px;
	}

	.hero__note {
		right: -10px;
		bottom: 18px;
		padding: 17px 18px;
	}

	.promise-bar {
		padding: 26px 0;
	}

	.promise-bar__grid {
		grid-template-columns: 1fr;
	}

	.promise-item,
	.promise-item:first-of-type {
		padding: 14px 0;
		border-top: 1px solid rgba(255, 255, 255, 0.12);
		border-left: 0;
	}

	.section {
		padding: 78px 0;
	}

	.section-heading h2,
	.movement__copy h2,
	.faq__intro h2,
	.archive-header h1,
	.entry-title,
	.not-found h1 {
		font-size: clamp(2.35rem, 11vw, 3.45rem);
	}

	.reason-card {
		display: block;
	}

	.reason-card__icon {
		margin-top: 38px;
	}

	.reason-card h3 {
		margin-top: 28px;
	}

	.product-concept__grid {
		gap: 56px;
	}

	.concept-visual {
		min-height: 500px;
	}

	.concept-orbit--one {
		width: 310px;
		height: 310px;
	}

	.concept-orbit--two {
		width: 390px;
		height: 390px;
	}

	.concept-pack {
		width: min(245px, 67%);
		padding: 28px 22px 22px;
	}

	.concept-pack img {
		margin-top: 44px;
	}

	.concept-pack strong {
		font-size: 2.9rem;
	}

	.concept-caption {
		right: 12px;
		bottom: 16px;
	}

	.concept-features {
		grid-template-columns: 1fr;
	}

	.process-list {
		grid-template-columns: 1fr;
	}

	.process-list li,
	.process-list li:nth-child(3) {
		min-height: auto;
		padding: 24px 6px 30px;
		border-right: 0;
		border-bottom: 1px solid #cfc9c0;
		border-left: 0;
	}

	.process-list li > div {
		margin-top: 28px;
	}

	.movement__image {
		width: calc(100% - 20px);
	}

	.movement__image::before {
		top: -14px;
		right: -14px;
	}

	.movement__image > span {
		right: -9px;
	}

	.movement blockquote {
		padding-left: 24px;
		font-size: 1.05rem;
	}

	.post-grid,
	.topic-grid {
		grid-template-columns: 1fr;
	}

	.post-grid--count-1 .post-card {
		display: flex;
	}

	.post-grid--count-1 .post-card__image {
		min-height: 0;
		aspect-ratio: 1.45;
	}

	.topic-card {
		min-height: 250px;
	}

	.faq__list summary {
		padding: 23px 44px 23px 0;
		font-size: 1rem;
	}

	.faq__list details p {
		padding-right: 26px;
	}

	.final-cta h2 {
		font-size: clamp(2.35rem, 11vw, 3.4rem);
	}

	.site-footer {
		padding-top: 60px;
	}

	.site-footer__top {
		grid-template-columns: 1fr;
		gap: 42px;
	}

	.site-footer__brand {
		grid-column: auto;
	}

	.entry-featured {
		margin-bottom: 42px;
	}

	.post-navigation .nav-links {
		grid-template-columns: 1fr;
	}

	.nav-next {
		text-align: left;
	}

	.woocommerce ul.products {
		grid-template-columns: 1fr;
	}
}

@media (prefers-reduced-motion: reduce) {
	html {
		scroll-behavior: auto;
	}

	*,
	*::before,
	*::after {
		scroll-behavior: auto !important;
		transition-duration: 0.01ms !important;
		animation-duration: 0.01ms !important;
		animation-iteration-count: 1 !important;
	}
}